About us

Saltwater Surf Co.

Founded in 2025, Saltwater Surf Co. is a proudly family-owned and independently operated surf and lifestyle store based in Joondalup, Western Australia.

Built on a passion for surf, beach, and coastal living, Saltwater Surf Co. was created to bring together some of the most respected and trusted brands in the industry. We carefully select every brand and product we stock, ensuring our customers have access to quality apparel, accessories, and lifestyle essentials that reflect the surf culture we live and love.

At Saltwater Surf Co., we're more than just a retail store. We're part of a community that values adventure, authenticity, and the relaxed coastal lifestyle. Whether you're heading to the beach, chasing waves, or simply looking for quality everyday wear, we're here to help you find the right gear.

As an independent business, we pride ourselves on offering genuine customer service, a carefully curated product range, and a welcoming shopping experience for everyone who walks through our doors.

While we're proud of where we've started, we're even more excited about where we're heading. Our commitment is simple: support great brands, provide exceptional service, and continue growing a store that our local community can be proud of.

Welcome to Saltwater Surf Co. — family owned, locally operated, and built for life by the coast.